Brand, marketing and sales articles related to Inox

Small Town, Big Business
5 min read|Published On: January 23rd, 2023|
Markets must adapt by prioritizing not just big towns but also small towns which are experiencing exceptional growth.

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Jagdeep Kapoor is the Founder, Chairman and Director of Samsika® and Samsika® Academy. He is a Visiting Professor of Marketing Management and Brand Management at JBIMS and SP Jain School of Global Management. Author of 14 books and textbooks on the art and science of Marketing Strategy and Brand Management in the Indian context.

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